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{ Author Archives } lizgoodgold

Branding speaker and expert Liz Goodgold has over 25 years of experience working for clients such as Quaker Oats, Times Mirror, and Arco Oil as well as with small business owners and start-ups. Her specialized, one-on-one branding and coaching programs spark new ideas that deliver sure-fire results. For more hot branding ideas, sign up for her FREE newsletter, The Brand Finale, at www.redfirebranding.com .

Liz is also the author of RED FIRE BRANDING: Create a Hot Personal Brand and Have Customers for Life and DUH! Marketing.

4 Steps to Avoiding a Brand Implosion™

Mel Gibson has caused a brand implosion and may never recover his bankability. Learn what you can do to preserve and protect your brand.

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2010 07 30 Marketing
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Branding Secrets You can Learn from American Idol

Most viewers believe American Idol is a singing competition,but in reality, it is a branding competition and valuable lessons can be learned here.

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2010 05 19 Marketing Comments (0)