Author Thought Leadership

Writing and publishing books allows coaches and consultants to be more selective so they can choose only the best clients

Ideas and tips for leveraging your first book to greater marketing branding and visibility plus new profit ideas.

Tips for authors looking for ways to leverage published books to greater profits & online search engine visibility

Writing a book remains the best way to drive business and build your personal brand, establishing you as an expert in your field. But why? Here are a 7 major conclusions about you that your clients, co-workers, customers, prospects, and potential employers are likely to draw from your book: You know your topic. A published [...]

Individuals and subject area experts interested in establishing thought leadership through a published book might enjoy checking out Conor Neills’ recent blog post, What Makes an Expert Different? This is one of the most concise and useful discussions of the elements of expert status I’ve ever seen. Conor Neills is professor at IESE Business School [...]

4 point discussed in this post: 1) Spend a couple hours getting to know your contacts better, 2) Get help with your speeches, 3) Be able to say that you lived a life that was full and engaged, 4) Make sure you be a parent, write a book and plant a tree…

Practice these rules and life will be made that much simpler…

The Indus Entrepreneur organization (TiE), throws an annual event with 3,600 participants. The best part about the event are the CEOs that only make it out to network once a year. Of the 60 business cards I gathered over a day and a half, 5 were from CEOs of companies in the $10-20m range where [...]

Today was the first day of two when I went into a middle school classroom to share some lessons about life. What a great way to impress our youth (I hope) and a great way to reinforce the values I want to live by myself. The program is called “Choices” and there’s prepared content that [...]