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Thursday, June 17th, 2010

What does writing a book tell clients, prospects, and potential employers about you?

Writing a book remains the best way to drive business and build your personal brand, establishing you as an expert in your field. But why? Here are a 7 major conclusions about you that your clients, co-workers, customers, prospects, and potential employers are likely to draw from your book: You know your topic. A published [...]

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