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	<title>Author Thought Leadership &#187; Why write a book?</title>
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	<description>Building Your Credibility through Authoring Books</description>
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		<title>What does writing a book tell clients, prospects, and potential employers about you?</title>
		<link>http://authorthoughtleadership.com/what-does-writing-a-book-tell-clients-prospects-and-potential-employers-about-you/</link>
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		<pubDate>Fri, 18 Jun 2010 02:07:23 +0000</pubDate>
		<dc:creator>rogerparker</dc:creator>
				<category><![CDATA[Networking/BizDev]]></category>
		<category><![CDATA[benefits of writing a book]]></category>
		<category><![CDATA[branding benefits of writing a book]]></category>
		<category><![CDATA[Why write a book?]]></category>

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		<description><![CDATA[Writing a book remains the best way to drive business and build your personal brand, establishing you as an expert in your field. But why? Here are a 7 major conclusions about you that your clients, co-workers, customers, prospects, and potential employers are likely to draw from your book: You know your topic. A published [...]]]></description>
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